Image & Video via Les Mills
While I frequently post reviews of some of my favorite NYC fitness studios on my blog, there are dozens more that I attend on a semi-regular basis. I feel fortunate that the city offers so many unique fitness opportunities, but Les Mills has introduced a class concept that I’ve never experienced before. I got the chance to preview images and video of The Project: Immersive Fitness. I think it’s going to revolutionize the fitness industry.
In partnership with Reebok, Les Mills created Immersive Fitness, which draws inspiration from live music performance technology and 360° cinema to take studio workouts to the next level. Immersive Fitness surrounds participants with cinema-quality video content projected onto screens of a purpose-built studio. Instructors cue exercise moves synchronised perfectly with music and graphics, creating an immersive fitness experience. Take a look.
“The Project adds a rich visual experience to music and group exercise choreography,” said Les Mills Program Director Les Mills Jr. “Participants taking part in a cycle class may find themselves riding up an impossibly steep glacier or sprinting their way around a digital velodrome. In a dance class you might be immersed in a tent at a music festival, where everybody’s dancing together.”
While Les Mills has offered engaging workouts for 30 years that incorporate high-quality music, choreography, and instructors, Immersive Fitness visually enhances the experience. Some of the world’s favourite Les Mills workouts have been adapted specifically for consumers to trial during a European tour of the concept this summer/fall. Workouts include: ‘The Trip’ (cycle class), BODYCOMBAT™/LES MILLS GRIT™ Immersive, and BODYJAM™/ BODYBALANCE™ Immersive.
Immersive Fitness will have a wider consumer launch in Europe and the United States in 2015. Sign up here for updates and follow along on Instagram for more information. I can’t wait to experience an Immersive Fitness class for myself. You better be headed to NYC, Les Mills!
The next level of fitness is here. IMMERSIVE FITNESS™ surrounds participants with cinema quality video content projected onto screens of a purpose-built studio. Exercise moves synchronize perfectly with music and graphics, creating a truly immersive fitness experience. Learn more!
This is a sponsored post written by me on behalf of Les Mills. The opinions and text are all mine.